Research Paper Example | Topics and Well Written Essays - 500 words

Exploration Paper Example Since the refreshing of the protection structure is significant, even a little blunder in the structure could prompt large issues. So the refreshing procedure ought to completed in a right way. Presentation: Medicare protection is a legislative program offered to the older of the United States populace, which has fundamental and inborn issues as the requirements of the matured populace develops. â€Å"Medicare is a brought together health care coverage program that makes up for emergency clinic and clinical consideration for older and impaired US citizens† (Getting Started, n.d.). Numerous wellbeing associations and basic organizations are utilizing Medicare administrations and, in this way, organizations use Medicare protection for their employee’s wellbeing security. These associations would need to get the updates and new data from the insurance agency. So a perpetual connection between both the gatherings is important. To get the updates from the insurance agency, t he workers ought to keep up changeless contacts with the organization. Body: The circumstance for this situation is that the charging aide is wiped out and the director has requested that I fill in. I chose to rapidly survey the workplace convention for Medicare protection charging. I saw that another structure is presently required and that the workplace isn't as of now tailing it. I carried this issue to the workplace manager’s consideration. He requested that I update the office’s Medicare structure.

Science Technology Essay Sample free essay sample

Science and building is a term of workmanship used to grasp the connection between logical order and designing. It frequently shows up inside rubrics of scholarly subjects ( logical control and designing surveies ) and specialists workplaces Recent logical and innovative developments have upgraded the personal satisfaction. † Do you hold? The personal satisfaction is typically taken to expect the general prosperity of individuals and the earth in which they live in. it is obvious that ongoing logical and innovative creations have improved the personal satisfaction for some. Be that as it may. the improvements of today that guarantee us a superior personal satisfaction are other than [ †¦ ] Science and Technology Where might we be as a planetary network without the review and help of logical order and designing? How could mankind hold made due through the ages without it? Science and building have been around for about each piece long as clasp itself. Old cave dweller utilized early logical control to larn how to do fire. Cave dweller. who created spears from leaves attached with carven rocks to run with. profited by the innovative movement of logical control. The word logical order ( 2009.  ¶ 1 ) originates from the Latin word: scien transient ischemic assault. which implies â€Å"knowledge† or â€Å"knowing† and building ( 2009.  ¶ 1 ) originates from the coupling of two Greek words: techne and logia which implies â€Å"art or craft† and â€Å"skill† . Consistently. various Fieldss of logical control and designing have been created as approaches to all the more likely comprehend the regular universe around us. A significant part of the early surveies of logical control and building pre dating the sixteenth and seventeenth hundreds of years were excused and marked as being signifiers of magic or the plants of powerful powers that should remain unbridled and undisputed. Numerous early logical tests of that clasp were regarded untrustworthy and disapproved of by society. Advancements in the Fieldss of logical control and designing are moral and important to the great improvement of world. It would glance that in today’s society the techniques for logical control and designing are one time again being examined by society. A significant number of the interference throughs and formative research that is directed by researchers in the clinical field each piece great as different Fieldss of logical control are being esteemed by soci ety as dishonest. A few radicals are guaranteeing that a portion of the logical advancements are come ining the realm of God’s work. what's more, that we as universes ought to non be tinkering with. We as a universe network have profited by numerous accomplishments because of the adaptability of logical overview Man. fueled by his creativity and theoretical character. has pondered he instruments of Nature since cut space. This interest for reality. the manners by which his environing plants. has prompted numerous a logical finds and creations. Since the craft of doing fire and making carefully assembled apparatuses. our civilisation has come a long way. Science and Technology are doing progresss at a bewildering rate. From phones to the Internet. reckoners to figuring machines. automobiles to shots and orbiters. we are lowered in an ocean of finds and advancements made conceivable by Science. William claude dukenfields like Medicine and interchanges have made advances into our developments and thusly our ways of life. So immense is the effect of Science in our lives. that individuals dread the unfathomable. It drives them to accusals, for example, Science endeavors to play God. Be that as it may. fitting to Hume. God is segment of the request that exists in the presence. Provided that this is true. so Science is just helping us recognize the Almighty. which a great many people see as the Ultimate Truth. To refer to Charles Pierce. â€Å"†There is one thing much more basic to science than astute strategies ; and that is. the true want to occur out reality. whatever it might be. † Over and again. it is other than heard that we are so reliant on Science and Technology that we who make it are nil however unimportant dolls. How might we be the captives of this incredible asset? Indeed. it would non be erroneous to term Science as a companion of Humanity. This dependable companion has come through numerous multiple times. We have received innumerable rewards out of this well disposed relationship. Consequently. the relinquishes we needed to do built up just a little financial incentive consequently. This financial worth can be named as a little thing of handle for our companion. Science. Blending to an experiential articulation. being goes before part. Provided that this is true. so person is crazy and undue. The finish of a person so is to warrant his being. Innovation has been come oning at an incredibly quick beat. what's more, it has been modifying our lives in a terrifying way. In the great beyond. our lives may adjust significantly more. with a few advantages and perils of mechanical progresss. Everything develops around 3 builds: designing. logical order and from this point forward. So now emerges the request: will this designing advancement exacerbate society better or off? On the one manus. a few advantages will improve off. For outline. progresss in improving medical procedure will take to individuals being very happy with their own visual viewpoint and felicity among society will be expanded. For outline. individuals that vibe monstrous and can’t happen a pair will currently be capable make it with facial digestion. also, they won’t be discouraged any more. In choice. society’s open help and felicity will be expanded by improving medical procedure. Another delineation is hereditarily changed supplement. The capacity to alter the food’s names will let harvests to turn quicker. This will take to higher totals of supplement being created at lower financial qualities. As an impact. world’s craving rates will be significantly diminished. with higher nourishment rates taking topographic point. In choice. hereditarily adjusted supplement will affect emphatically human eagerness and nourishment rates. Last. human lives will other than be profited by another of import innovative advancement: licentious clonation. Species annihilation will be decreased or even halted. each piece great as eagerness rates to the expansion in gracefully of supplement. To summarize. bodily clonation will turn out to be a portion of the key issues which are truly bit of the world’s everyday docket. In general. human life will be changed in an extremely positive way by advancements, for example, the referenced previously and some existent cardinal issues won’t be any more. Be that as it may. building may other than pass on horrendous risks to human life. being society’s open help non augmented and in an extremely most extreme occurrence. universes may be nonextant.

Austin, Stephen Fuller

Austin, Stephen Fuller Austin, Stephen Fuller, 1793â€"1836, American leader of colonization in Texas, known as the Father of Texas, b. Wythe co., Va.; son of Moses Austin. He grew up in Missouri, studied at Transylvania Univ. in Kentucky, served (1814â€"20) in the Missouri territorial legislature, and was studying law in New Orleans when his father died. Stephen took up the plans to colonize Texas and on a journey there (1821) selected the area between the Brazos and Colorado rivers. In Jan., 1822, he planted the first legal settlement of Anglo-Americans in Texas. He later went to Mexico City to have his grant cleared and confirmed by the newly independent Mexican government. Austin's settlements, with the towns of San Felipe de Austin and Brazoria, prospered. Other American colonists poured in. As friction developed over the years with the Mexican government, Austin opposed illegal efforts at Texan independence. He was sent in 1833 to Mexico City to present the settlers' grievances, to ask that Texas be separated from Coahuila, and to get the Mexican immigration law modified. He was accused of treason and imprisoned. On his return to Texas in 1835 he opposed the government of Santa Anna and so forwarded the Texas Revolution. He was sent as one of the commissioners (1835â€"36) of the provisional government to obtain aid in the United States, was defeated (1836) by Samuel Houston for the presidency of Texas, and served briefly until his death as secretary of state. See The Austin Papers, 1765â€"1837 (1924â€"28); biographies by S. Glassock (1951), E. G. Barker (1925, repr. 1968), and G. Cantrell (1999). The Columbia Electronic Encyclopedia, 6th ed. Copyright © 2012, Columbia University Press. All rights reserved. See more Encyclopedia articles on: U.S. History: Biographies

Evolution of International Monetary System - 3692 Words

The Evolution of the International Monetary System In response to the worst financial crisis since the 1930s, policy-makers around the globe are providing unprecedented stimulus to support economic recovery and are pursuing a radical set of reforms to build a more resilient financial system. However, even this heavy agenda may not ensure strong, sustainable, and balanced growth over the medium term. We must also consider whether to reform the basic framework that underpins global commerce: the international monetary system. My purpose this evening is to help focus the current debate. While there were many causes of the crisis, its intensity and scope reflected unprecedented disequilibria. Large and unsustainable current account†¦show more content†¦This is because the only limit on reserve accumulation is its ultimate impact on domestic prices. Depending on the openness of the financial system and the degree of sterilization, this can be delayed for a very long time.2 In contrast, deficit countries must either deflate or run down reserves. Flexible exchange rates prevent many of these problems by providing less costly and more symmetric adjustment. Relative wages and prices can adjust quickly to shocks through nominal exchange rate movements in order to restore external balance. When the exchange rate floats and there is a liquid foreign exchange market, reserve holdings are seldom required.3 Most fundamentally, floating exchange rates overcome the seemingly innate tendency of countries to delay adjustment. A brief review of how the different international monetary regimes failed to manage this trade-off between nominal stability and timely adjustment provides important insights for current challenges. The Evolution of the International Monetary System The Gold Standard Under the classical gold standard, from 1870 to 1914, the international monetary system was largely decentralized and market-based. There was minimal institutional support, apart from the joint commitment of the major economies to maintain the gold price of their currencies. Although the adjustment to external imbalances should, in theory, have been relatively smooth, in practice it was not problem-free.4 Surplus countriesShow MoreRelatedThe Stystem Developed in the The Bretton Woods Conference862 Words   |  3 Pagesrepresentatives of two nations influenced the planning of the world monetary system (Scammell, 1982). The Article of Agreement was a negotiation between Britain and The United States, which was accepted and signed by 44 other nations (Ikenberry, 1933). The conference saw the establishment of the two most significant financial institutions, The International Bank for Reconstruction and Development [World Bank] and The International Monetary Fund (Stwenron, 1944). The conference set the standard of goldRead MoreThe Economic Policy Of General And The Monetary Policy1590 Words   |  7 PagesAssignment – Week 1 It is clear that the economic policy in general and the monetary policy in particular should be concerned with the overall economic well-being. In this paper we propose to discuss this core topic. We will provide an overall picture of the functioning mechanism. In this regard, the discussion will develop around the governmental policies and of FED, and their scope on the free market. The argumentation will refer to the notion of common good and will try to establish if the measuresRead MoreCentral Bank1254 Words   |  6 PagesMoscow International Higher Business School â€Å"MIRBIS† (Institute) Foreign Language Department Abstract Of the Diploma Paper â€Å"The Central Banking† Student: Fomi Language Consultant: Irina A. Zhavoronkova Moscow 2011 Subject Matter of the Study The subject of the paper is the review of basic terms of Central Bank, it’s monetary policyRead MoreImf And Negative Impacts On Argentina1082 Words   |  5 PagesThe IMF and Negative Impacts on Argentina The International Monetary Fund is an organization created in 1945 consisting of 187 member-countries with goals to foster a global cooperative monetary system, promote international trade growth and exchange rate stability, and maintain a multilateral system of payments. The IMF attempts to achieve these goals by surveilling the global economy, providing financial assistance through credits and loans, and by providing technical assistance. The organizationRead MoreCountry Analysis Report Indonesia Indep1513 Words   |  7 PagesBenefits - Understanding gained from the country analysis report on Indonesia can be used to plan business investments or market entry apart from a holistic view of the country. - Political section on Indonesia provides inputs about the political system, key figures in the country, and governance indicators. - Economic section on Indonesia outlines the economic story of the country to provide a balanced assessment on core macro-economic issues. - Social section on Indonesia enables understandingRead MoreThe Importance Of Economic Globalization704 Words   |  3 Pagesproduction, sell in the most favorable market, achieve the optimal monetary development in the world, improve economic efficiency and make the commodities more in line with consumers needs. Second, to promote and strengthen the development and competitiveness of the international division of labor. Economic globalization has promoted the continuous expansion of the world market and the regional unification, deepening the international division of labor and enabling all countries to give full playRead MoreThe Political Forces Of The Country s Future Behaviour1705 Words   |  7 Pagespolitical forces which act in the country, theirs representatives and the main national issues can give an important vision about what the investors could expect. Also, the dominant conception about democracy, military subjects, relationship with the international market and the geo-political strategy of development play an important role. Social aspects and their key-indicators like population growth rate, infant mortality rate, unemployment ratio, life expectancy, composition of the population (age, sexRead MoreUS Power reflected on the global political economy Essay1167 Words   |  5 Pagespolitical economy during the Bretton Woods period, it is important to highlight the key aspects of the Bretton Woods system itself, and how it came to be. After the Second World War, American and British postwar planners began to realize the need for a stable international monetary system for international economic activity and peace (O’Brien Williams, 2013). These planners desired a system that would provide stability in exchange rates, but would also allow adjustments. Considering the fact that theRead MoreBanking On Legitimacy : Ecb And The Eurozone Crisis Essay913 Words   |  4 Pagesb. Banking on Legitimacy: The ECB and the Eurozone Crisis This section contains a summary of the article, Banking on Legitimacy: The ECB and the Eurozone Crisis by Kathleen McNamara, in the Georgetown Journal of International Affairs, published in Summer/Fall 2012, Volume 13, No. 2, pages 143 – 150. The main thesis, methodology of the report, results/findings and the final conclusion and recommendations of the articles will be addressed below. 1. Thesis Over the last few years, the EU has beenRead MoreMicrofinance Is A Complex Important Issue For Both The Average Person, And The Financial Sector1390 Words   |  6 Pagessavings accounts, checking accounts and other basic financial services. Microfinance is commonly done through a variety of Microfinance Institutions also known as MFIs. These institutions commonly offer a variety of services in addition to just monetary contributions. Depending on the country some microfinance institutions offer coaching, financial literacy courses and direct or indirect education about business or other topics. Some topics discussed in the paper include; the history of microfinance

Global Project Management - 3488 Words

Similarities and Differences between Domestic and Global Project Management. Global business practices are becoming increasingly common both for large multi-national organizations as well as small domestic businesses. Many businesses outsource work to other countries or contract people of organizations globally to complete project work or provide offshore services (Eberlein, 2008, p. 27). A better understanding of how to manage global projects is important to the body of knowledge about project management. The purpose of this study is to explore the similarities and differences between domestic and global project management. The research questions used to guide this study are 1. In what ways are domestic and global projects similar and†¦show more content†¦Management of project personnel is also an important responsibility of the project manager. Project human resource management involves identifying, recruiting, and maintaining a project team with the right mix of technical and knowledge experts (Kerzner, 2003). Project communication management involves creating a work environment that facilitates the proper communication channels for the collection and dissemination of information related to planning, implementation, and completion of the project. Project risk management involves identifying risks and incorporating processes and procedures to mitigate against risks to the completion of the project. Finally project procurement management involves identification and implementation of processes that facilitate the planning and procurement of resources and necessary documentation for completion of the project (Burke, 2001, pp. 8-9). During the project life-cycle, project managers are responsible for oversight of such tasks or processes as work breakdown structure, critical path methods (calculation of all the activities from start to finish to determine the duration of the project), resource smoothing, earned value, and configuration control (Burke, 2001). Many organizations are turning to management-by-projects approach because it provides flexibility, decentralized management responsibility, a more holistic or global way of conceptualizing problems and solutions, and problemShow MoreRelatedChallenges Of Global Project Management1629 Words   |  7 Pages Global Project Management is one of the most important topics when dealing globalization of an organization. It is the most significant part when trying to accomplish a goal or build a strategy for a new product or service in a new region. There are many characteristics for Global Project Management. Some of those characteristics will lead to advanced achievements. Global Project management can be defined through a framework that will simplify all negative indicators and will help lead organizationsRead MoreCase Study : Global Supply Chain Management Project2009 Words   |  9 Pages4.0. Project Scope Management 4.1. Collect Requirements Tools and technique: Interview: Formal interviews are conducted with the stakeholders by the project team in order to identify the needed requirements. Focus groups: This technique is held together with the stakeholders and SMEs to acquire their expectations in GSCMP. Below are the outputs from the requirements collected. 1. Requirements Management Plan Project Name : Global Supply Chain Management Project The Purpose of GSCMP requirementsRead MoreManaging A Global Enterprise Wide Project1207 Words   |  5 PagesThere are many items to take into consideration when managing a global enterprise wide project; after spending the last eight weeks working towards what it means to be a project manager of such an assignment we have come up with 10 tasks that must be met for successful project completion. They are as follows in no particular order; Define the team structure, work process, and communication channels- Management must prepare an infrastructure for effective functional teamwork and technology transferRead MoreLenovo Case Study1223 Words   |  5 PagesPROJECT MANAGEMENT IMPROVES LENOVO’S STRATEGY EXECUTION AND CORE COMPETITIVENESS I. Background In recent years, the personal computer (PC) industry has been developing by leaps and bounds. Global sales of PCs totaled 230 million units in 2006, representing a 9 percent increase over the previous year. Lenovo has a product line that includes everything from servers and storage devices to printers, printer supplies, projectors, digital products, computing accessories, computing services and mobileRead MoreSuccess Directing Technology Driven Business Transformation1297 Words   |  6 Pagestransformation in Fortune 500 and large public sector organizations delivering bottom line measurable benefit. Proven expertise in strategic business and IT planning, IT consolidation, project management, global delivery model, building Governance Structures/PMO and high-performance teams and driving change management. A trusted advisor to C-suite executives and key stakeholders known for making things happen by moving from vision and strategy to implementation and follow-through. A â€Å"go-t o guy† forRead MoreThe Initiation Of A Project1706 Words   |  7 PagesThe initiation of a project entails several elements that must be organized to ensure the overall success of the project. Planning, design, structure, and risk analysis are some of the areas that are essential in initiating a project. The group must thoroughly plan and organize the components of the project to corroborate that the proper elements and hierarchy are in place to validate that the project is executed smoothly and risks are minimized. Through comprehensive planning, an organization canRead MoreEssay about Project Planning and Control Methods1441 Words   |  6 PagesProject Planning and Control Methods Project planning and control methods came to be in the 1980s with the introduction of microcomputer software. In the 1990s project management was accepted into the mainstream business as a means for developing new products and services. In the 20th century project management appears to be the solution to many of the challenges confronting global business enterprises (Gray, C. Larson, E., 2003). Trends such as the globalization of business operationsRead MoreEssay on Analysis and Synthesis of Prior Research1253 Words   |  6 PagesSynthesis of Prior Research The companies that efficiently solve their projects issues and portfolio concerns will differentiate themselves from their competition. The projects that companies work to complete with the many different project methodologies demonstrate where the business is now, and the portfolio of projects of the organization demonstrate where the organization is headed. To effectively manage the tremendous number of projects that leaders face today in their organizations, they look to methodsRead MoreTransparency Reports And Reduction Of Carbon Footprint1432 Words   |  6 Pagesand United Kingdom regulated by the Depeartment for Environment Food Rural Affairs (2013). This has catalyses many corporation, such as Facebook and Google, to produce an environmental report that includes waste management, greenhouse and carbon emmission and many other indicators. Global Reporting Initiative has produced a reporting framework that is widely used today. As noted by Norman McDonald (2003) â€Å"if you can’t measure it, you can’t manage it†, this method serves as a measureable indicatorRead MoreApplication For The Position Of Program Delivery Manager Telecommunications1583 Words   |  7 PagesAs a seasoned and outcome driven project and program management professional with a proven track record of achievements aligned to this job requirement, I am excited to submit my application for the position of Program Delivery Manager Telecommunications as advertised recently on the SEEK. With significant industry experience in management and leadership roles, every time I exceeded expectations of my management and stakeholder by leveraging the ability of analytical, strategic and tactical thinking

Crime and Best Glorification Free Essays

The best glorification of crime and criminals seems to be portrayed in the news, TV, and movies. Often you will see how a bank robber will get away with the cash and never get caught. In movies criminals seem to get away with their crimes if in some way the crime is justified. We will write a custom essay sample on Crime and Best Glorification or any similar topic only for you Order Now In today’s world it sometimes appears to be easier if you’re the bad guy. This mind set is due to the portrayal of the criminal in movies and on the news. A prime example of glorifying a criminal would be CSI. CIS is a television show that is based on crime scenes and criminal minds. CSI goes into a criminals mind and show how and why I crime happens. This makes the criminal mind seem fascinating and sometimes portrays the criminal as a genius. I feel almost making the crime and criminal as famous and as powerful as the show it’s self. Another example would be Law Abiding Citizen. The main character goes on a killing spire on the justice center of Philadelphia. Even though he has killed so many people you still feel sympathetic towards him because his family was brutally raped and murdered and the justice center did nothing. Due to the circumstances he decided to take actions in to his own hands. This movie, in many ways, makes the crimes and the criminal more glorious as if he had done the right thing. The news is another example of glorifying crime and criminals. The news often talks about how cops can not control gangs, how the gangs are growing and becoming more powerful. This makes the gangs more glorious and, in ways, only adds power to the gang. For young children growing up in gang-ran areas this may push them to join because of the media’s portrayal of the power associated with gangs. The best glorification of crime and criminals seems to be portrayed in the news, TV, and movies. The media truly seems to make it look easier to be the bad guy. In today’s news and movies the criminals seems to be powerful or justified. How to cite Crime and Best Glorification, Papers

Influence of Customers Culture on the Expectations of a Hotel/Resort Experience

Asian customers are known to always expect quality services regardless of the cost of the service. In addition, they are known to prefer services whereby the quality of interpersonal relationship and the interaction between them and those that are serving them is high.Advertising We will write a custom essay sample on Influence of Customer’s Culture on the Expectations of a Hotel/Resort Experience specifically for you for only $16.05 $11/page Learn More This may be attributed to the fact that in Asia, consumer orientation especially in service industries like hospitality is high. The Four Seasons restaurant caters to the unique needs of their Asian customers by providing highly personal services. They also have Asian cuisine for the purpose of satisfying the palates of these consumers. In contrast, western customers are not bothered if the services that are offered to them are impersonal; they are more satisfied when these services are delivered i n time, and with efficiency. Culturally, Americans have been socialized to be self reliant; they are self centered people that value individuality. Service delivery at the Four Seasons is able to accommodate the expectations of these customers and others. The needs of these customers and others are attended to on time. European customers, especially those from East Europe do not expect quality customer care services in any situation but they are normally very appreciative of services when available. This is because ordinarily, they have to be aggressive in order not to be overlooked in the course of trying to procure a service; and visitors to this region also notice the lack of warmth in customer care. This is a manifestation of the local culture. However, at Four Seasons; the quality of services offered is not compromised for guests of this origin. They are accorded the same quality treatment as the guests of any other origin. Latin American customers of hospitality products on th e other hand expect to get value for their money especially while in high end restaurants such as The Four Seasons. They also value warmth and friendliness from the staff of the hospitality institutions within which they are paying for services. The four services hotel ensures that their needs are met by providing services that are of even a higher quality than what customers expect. As far as customers of Arabian and Middle East descent are concerned, their expectations of a hospitality institutions are based on their religion; Islam. These customers prefer institutions whereby their religious views and beliefs will not be interfered with. Their religion governs how their women dress and how they interact with members of the opposite sex. At the Four Seasons, the management and staff are sensitive to make these customers comfortable.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This is done by ensuring that the visitors that come to the institutions moderate their behavior while in areas used by most of the guests such as the dining rooms. There are areas whereby the guests that are not as conservative are able to enjoy themselves without causing distress to the conservative guests, for example, at the hotel’s club. Most Black customers expect very high value for the money that they pay to an institution. They are known to spend their money sparingly even as far as tips are concerned. The Four Seasons manages to satisfy these customers’ expectations by offering more than expected for the money offered. This goes to satisfy the needs of black customers and encourages them to continue using the services of the hotel. This essay on Influence of Customer’s Culture on the Expectations of a Hotel/Resort Experience was written and submitted by user Ezra Jacobson to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Why You Should Give Free Content To Your Readers

Why You Should Give Free Content To Your Readers Give it away give it away give it away give it away now. Give It Away, Red Hot Chili Peppers Thats four suggestions, in a row, to give something away. Surely the Chili Peppers are onto something you can apply to your blog. If you do a search on with the word free, you get a fair number of results. What are our blog giveaways and other free stuff  here at ? WordPress plugins Headline creation tools Email newsletters and courses calendar training An endless number of infographics, e-books, and worksheets Craziness. But not really. Why You Should Give Free Content To Your Readers #blogging via @JulieNeidlingerThe Power Of  Blog Giveaways Free content builds goodwill, and people love to share free stuff with their friends and followers on social media. Free content is portable. E-books and other downloads are portable. Youre not demanding that people stay on your site to read and access them. Regularly creating free content keeps you familiar with the act of being a creator. Jay Baer wrote about giving content away, and one reason he believes it is necessary is startling: Your audience expects it  now. By not having blog giveaways  on your site, you stand out in a negative light. Freebies have become so prevalent that even if it could be proven to be a negative tactic (which it really isnt), youd still have repercussions if you didnt offer something. #Blog giveaways are  so prevalent, its negative  if you dont give something away for free.4 Ways Blog Giveaways Will Help You Grow Your Audience Start by figuring out what your reluctant readers might need to convince themselves to open their wallet and buy. Chris Garrett, over at Copyblogger, discussed what blog giveaways  will do for you: 1. Build your network. Free content, such as an e-book that knocks peoples socks off, is how you build your network. This happens in two ways. First, your blog giveaway is so amazing it starts getting shared. Second, you mention others in your e-book and pretty soon they are sharing it. 2. Prove youre an expert. You can say youre an expert until youre blue in the face, but sooner or later readers are going to expect you to back it up. Your blog posts do most of that work for you, but if you can offer free resources that supplement and expand on those posts (e-books, worksheets, etc.), then youre giving readers the proof they need before trusting you enough to buy what youre selling. 3. Compare yourself to your competition. Ever noticed how blog copy within an industry starts to sound the same? Its easy enough to be inspired (i.e. copy) others in an industry, but if you create unique resources, you set yourself apart from the competition. 4 ways #blog giveaways help grow an  audience: networking, expertise, comparison, doorway.4. Create doorway content. Giving away something of value is how you get your readers hooked. Just as pro guest bloggers advocate doing your best writing for your guest posts instead of saving it for your blog, you need to do the same for your blog giveaways. It has to be addictive. However, if your best content is free, be sure that any content you sell isbetter. In other words, free content cant be junk, but if youre going to create content and put a price on it, it has to be even better. These reasons are particularly important for new bloggers, or bloggers who are still working at getting a serious readership. You have to show that you have the chops. Once you build a name for yourself, you dont have to give as much away. People already know what you offer is going to be good. 4 Types Of Blog Giveaways That Really Work What might you give away?  Knowing what to give away isnt a trick, but the answer is going to vary for each blogger. 1. Something fun that arrives regularly. Theres a reason subscription services have become popular- people are signing up for boxes to be delivered each month with things like makeup, food, or toys for their dog. We like a little surprise to look forward to. You can do the same with your freebies. Designers, consider giving away a monthly printable design pack. I regularly look forward to several designers who send out links to fun print-cut-assemble projects each month. 2. Something that promotes continued education. Marketers, provide training resources that are actually unique and not a rehash of everything out there already. Writers, give your readers writing help- from writing prompts to handy guides for fleshing out a plot. Give away something fun, educational, reputation-building, and ongoing. #blogging3. Something that gives you a reputation. While on a quest to find or create the perfect weekly planner, I stumbled upon the chronodex. Developed by Patrick Ng, the chronodex was his answer to planning. Its become hugely popular among planner fanatics, and a search on the chronodex will reveal people sharing their versions and how they use it. All of this from something Ng gave away for free. That chronodex created a positive reputation for Ng for those obsessed with planning and organization. If he were to begin selling additional expansions to his chronodex, Ive no doubt people would pony up the money. (Ng does not charge. He gives everything away.) 4. Something you can continue to build on. That chronodex? That is a free item that people look forward to every year because it naturally needs to be re-issued annually. If you can create blog giveaways  that you can build on, you create a loyal audience. You can also create items that can be purchased that add onto the original giveaway. Ng continues to provide updates, and he also highlights how other readers have been putting his chronodex system to work in their lives. He is turning something he gave away for free into a movement. How Much Is Too Much? Some are going to argue this point, butits possible that you can give away too much. The reason there is disagreement on giving things away is because some bloggers are approaching it purely from the viewpoint of marketing, while other bloggers are actually trying to make their living off of content. For example, a blogger who is building a reputation for being a marketing expert might think giving everything away is a great idea. They are focused on establishing a reputation, and the more valuable content they have out there, the better. A blogger who is building a business creating knitting patterns and instructions cant exactly do that. They need to sell the patterns. So how many blog giveaways  is too many? When might you pull back on giving away content? 1. You are trying to make a passive income. If, for example, you are hoping to make a passive income in which you will sell documents, content, downloads, etc., you need to be careful that what you give away doesnt have a negative impact on your sales. In this scenario, you ought to be giving away good content that shows you have the skills and potential for even better content, but you should not be giving away your best content. Thats for sales. 2. Youre using exclusivity as a driver for sales. Lets not forget about the power of exclusivity.  Exclusivity makes people want something, and it works in two ways: Not everyone gets in.  We like to know that we are part of a small group that made it in. We like knowing there are people who are not receiving this special knowledge because it makes our chances of success better. Think of a football game. When you are sitting in a crowd, standing up gives you a better, exclusive view. If everyone stands up, though, your view is no longer special. We like being part of what is special and exclusive both for how it makes us feel (important) and because we get a better view (imminent success). This requires a product that is so good, so clever, so desirable, such a status symbol, that people are frantic to get in on it. Everyone gets in, but only through specific channels.  While no one is turned away, they have to meet certain standards or requirements in order to participate. This helps weed out those who arent as dedicated, willing to pay, willing to work, and so on. It makes the group who has succeeded at getting in know that everyone else is as serious as they are. This requires a product that is excellent, people have to be able to find it easily enough, and you have to have a method for keeping control of how it spreads (think DRM). We like #blog giveaways to feel  something  special,  exclusive, and important.If your sales model is exclusive training for members, you simply cant give everything away, even for an email address. 3. You built a strong reputation and want to bank on that. There is room for a shift in how much you give away over time if your goal was to build a reputation before reigning in your freebies. After a while, it might be time to ask a bit more for your free content. After a while, you might take that popular freebie and put a price tag on it. For example, Copybloggers famous blog post on how to write magnetic headlines now redirects not to the easy-access blog post, but to a section of their site in which they encourage you to sign up for their other exclusive content. That content is still free, but by using the same URL and pointing it to a landing page which funneled readers directly into a sales funnel, they made that popular content work a little harder for them.  It isnt as easily accessible. They now want an email address, and they expose you to the sales pitch of a landing page. Give away enough to prove your other content is worth the purchase. Give away enough to give your customer a chance for small success using your program or content so they trust you enough to make a purchase. Dont give away the cow. Give away about 98% of the cow. That remaining 2% is what will get someone to buy. When it comes to content, people will pay for certain things: Exclusivity. People will pay for the opportunity to be part of something others arent. Sounds cruel, but its true. Detailed guidance. People will pay for detailed how-to instruction that helps them get their job done. Nothing vague, please. Be specific, and give people the know-how to achieve a concrete result. Custom content. People will pay for content created specifically for them. Instead of a generic report on how to get more traffic, theyll pay for a custom report that takes their specific situation into account. Great experiences. People will pay for the opportunity to experience something worthwhile.

The Composition and Properties of Glass

The Composition and Properties of Glass When you hear the term glass you may think of window glass or a drinking glass. However, there are many other types of glass. Glass is the name given to any amorphous (non-crystalline) solid that displays a glass transition near its melting point. This is related to the glass transition temperature, which is the temperature where an amorphous solid becomes soft near its melting point or a liquid becomes brittle near its freezing point. Glass is a type of matter. Sometimes the term glass is restricted to inorganic compounds, but more often now a glass may be an organic polymer or plastic or even an aqueous solution. Silicon Dioxide and Glass The glass you encounter most often is silicate glass, which consists mainly of silica or silicon dioxide, SiO2. This is the type of glass you find in windows and drinking glasses. The crystalline form of this mineral is quartz. When the solid material is non-crystalline, it is a glass. You can make glass by melting silica-based sand. Natural forms of silicate glass also exist. Impurities or additional elements and compounds added to the silicate change the color and other properties of the glass. Glass Examples Several types of glass occur in nature: Obsidian (volcanic silicate glass)Fulgurites (sand that has been vitrified by a lightning strike)Moldavite (green natural glass likely resulting from meteorite impacts) Man-made glass includes: Borosilicate glass (e.g., Pyrex, Kimax)IsinglassSoda-lime glassTrinitite (radioactive glass formed by heating of the desert floor by the Trinity nuclear test)Fused quartzFluoro-aluminateTellurium dioxidePolystyreneRubber for tiresPolyvinyl acetate (PVA)PolypropylenePolycarbonateSome aqueous solutionsAmorphous metals and alloys

Do you agree more with the philosophies of Martin Luther King or Essay - 1

Do you agree more with the philosophies of Martin Luther King or Malcom X - Essay Example His father was murdered during the burning of his house, an action executed by the Klu Klux Klan. His family got split later when his mother was caught in a nervous breakdown. These unforgettable and traumatic experiences during the early years of his life left their mark on his life till late. Malcolm X’s motivation partly originates in his deep desire for revenge. Both leaders had good oratory skills and used hard-hitting and powerful speeches to convey, clarify, and spread their messages across the audience, though they differed in their styles of delivery of message and the underlying purposes. Early life experiences of Martin Luther King and Malcolm X played an important role in shaping their distinct responses to racism in America. While both Martin Luther King and Malcolm X are identified as the towering icons of the modern culture of African Americans and have great influence on the black Americans today, comparison of both the leaders reveals that the attitude of Martin Luther King was more positive as compared to that of Malcolm X as Martin Luther King believed that the blacks can achieve equal status in America as whites by conducting peaceful arguments and demonstrations. The despair of Malcolm X about life showed in his pessimistic and fanatic belief that the blacks can never achieve equal status in America as whites because of the lack of moral conscience in the whites. Martin Luther King based his ideas upon an integrationalist philosophy that imparts a need and possibility for the blacks and whites to live together in an atmosphere of peace and harmony in Ameri ca; â€Å"Yet Kings nonviolent opposition to racism, militarism, and economic injustice had deeper roots and more radical implications than is commonly appreciated† (Jackson). On the other hand, the doctrines supported by Malcolm X were separatist and nationalist. For most of his life, Malcolm X held the

REFLECTION OF VALUES IN PRACTICE Essay Example | Topics and Well Written Essays - 750 words

REFLECTION OF VALUES IN PRACTICE - Essay Example The scope of the work of a mental health nurse is vast and diverse. They can work in a number of settings like private homes, hospitals, nursing homes, and psychiatric wards. They have to coordinate their work and activities along with that of mental health specialists, workers, and therapists (Condon 14, 1992). My personal values deeply affect my work as a mental health nurse because of the reason that I have to care for patients who are suffering from chronic mental problems. I have to investigate and analyze the special needs of certain patients by solving their problems. I also have to ensure that services are provided efficiently and effectively to the patients. Respecting the patients involves the ability to create professional relationships with patients and their caregivers (Rassin 614, 2008). This can assist in the generation of trust and confidence between the nurse and patient (Pinch 372, 1985). Personal values can ensure the development of healthy relationships and mutual respect between the patient and nurses. Working in the team is very effective in developing my skills and knowledge as it allows the ability to deliver the correct treatment to the patients. It also ensures the rapid response to helping patients that suffer from depression and anxiety (Insaf 838, 2008). Approaching such patients requires patience and caution since they must not be threatened. Team work is essential for the mental health nurse because it allows the coordination and integration of activities which attempt to reduce or minimize problems or hazards faced at the work place. Therapy is a great tool for participating and working with groups as I believe it can reduce the emotional problems faced by many patients. As a team member, I also encourage the patients to engage in recreational or social events which help to develop their cognitive and social skills. It would also assist in the development of communication

Advertising Creativity And Communications Marketing Essay

Advertising Creativity And Communications Marketing Essay This essay will first identify the advertising benefits for the company and why companies do advertising with regard to some credible authors of marketing books. Secondly, it will investigate the strong models based on persuasion theory with the help of different examples from UK advertising market. Next, it will examine the ATRN model of Ehrenberg based on reinforcement. Finally, this essay will present a view that the companies are using different strong and weak models to attract the audience to buy their products. In this modern era of technology many companies using tool of advertising to aware the customers about the features of their products and services. The advertising is a form of creating and sending a message to certain targeted population and hoping for their reaction towards your product. Historically the producers developed a product and then advertise it to find the market for the product but in todays world the product is specially design with the customer interest (Wells et al, 2006). In the recent past, the marketing concept has increased dramatically. The companies are started putting huge amount of budgets into advertising to produce high profits for their organization. The advertising particularly helps to create awareness because people do not buy those products they have never heard of them before. The advertising is very important for new products to launch them into segmented market. The relationship between the customer and the company need to be build up by the help of effective advertising (Farbey, 2002). Globalization made the companies to expand their businesses into other markets around them. This fact has increased the competition among the competitors. In this competitive world, it is made compulsory for the company to advertise and protect themselves from the primary competition (Wells et al, 2006). Advertising is only as strong as the product and service because you can only sell poor product at once time but to sell it for twice you have to speak truth with your customers. The effective campaigns are making customers more loyal to the company. Advertising can be a strong or weak force for the company (Farbey, 2002). The Strong theory and models are based on persuasion and on the other hand the weak theory is based on reinforcement. Persuasion is a process which includes changing of attitudes and manipulated the thoughts of customers to change their believes and habits (Health, 2007). There are two types of persuasion, Rational and Emotional persuasion. Rational persuasion is about explaining the benefits, advantages, likeness and different incentives where as emotional persuasion has the same features but it can create a strong relationship and make brand most successful. When the result come to calculate the efficiency of them then its very hard to evaluate the effectiveness of emotional as compare to rational persuasion (Health, 2006). The strong school of advertising really focuses on the effectiveness of advertising. The effective advertising helps the company to grow its sales very rapidly. Short term advertising campaign is more effective then the long term. The most important feature of short term advertising is that it tells the company to go with the campaign in long run or to leave it because it will not have a further effect on the sales (Jones, 2003). Not every campaign has an effective outcome on its sales. About 70% of all the campaign raises the sales immediately and on the other hand 46% of long term campaigns have a direct impact on the sales (Jones, 1998). Strong school of advertising models include AIDA (Attention, Interest, Desire, Action), DAGMAR (Unawareness, awareness, Comprehension, Conviction, Action), Hierarchy of effects (Awareness, Knowledge, Liking, Preference, Conviction, Purchase) and Elaboration Likelihood Model. The AIDA model was designed by St. Elmo Lewis (1898) and Strong (1925). This model used especially for the personal dealing but later on it was adopted as a communication process between the company and its customers (Yeshin, 2006). It consists of four steps Attention, Interest, Desire and Action. Its very important for the company to get the attention of the customer so that the other three steps should be taken by the customer. The main issue for the company is to know its own benefits and then tell the customers with different attractive words or phrases to get their attention (Johnston, 2009). Attention can built the interest and make desire for the product. By giving more and more true information of the product the interest can be generated (Brewer, 2010). The desire only be created by showing the actual picture to the customer and make him or her desire for the product. The product features can make the man go mad for the product and indulge in the step of taking quick action (Johnston, 2009). There are many adverts these days for the customers to get their attention towards the product. Apple is a very famous company in making electronic products such as Iphones, Ipods, Macbooks and now the Ipads. The Ipad is specially made for the customers to access their emails, watch videos, downloads pictures and listen to songs. Before launching Ipad the company really wanted to grab the attention of their customers. They used their website to attract the customers for example; if anyone opens the web page then he gets a welcoming message of the new product of Apple. The picture of Ipad is shown below which was advertised on www.apple.com (Lazaris, 2010). C:Usersfazal ranaDesktopipad.jpg Source: APPLE WEBSITE (2010) Figure 1: IPAD IMAGES This is a very good example of how picture can get customers attention. This sort of pictures can create an interest for the customers. Apple gave the enough knowledge on their website to create certain interest for the customers. Java script switchers and image sliders are very famous nowadays. The image shows that you can access the email and the save pictures at a same time. Considering the example of the Ipad, the aesthetics and accessibility feature of the product should not only be provided to induce the desire of attainability but also to facilities the user and to give an even better maneuverability of the device for a comfortable and more passionate experience (Lazaris, 2010). The campaign ran very well through web page and indulges the customers to take action and buy the Ipad. Hierarchical model only deals with the individual response and the effect resulted by the advertisement (East, 2003). The advertising process model was developed by Robert Lavidge and Gary Steiner in 1961 that has some points difference from AIDA model. The main implication of this model is that, if any one of all stages missed out then the desire outcome will not be achieved. The first stage is to get aware the customer about the product by the help of advertising. Secondly, he or she should provide with all the information about the product so that the process of likeness can be built on its own. The following step is to create preference of the product among the other product with same qualities. The next step is conviction which includes making decision to purchase the advertised product. If all of the steps are effectively put in by the company or the advertising agency then its not difficult to make customer buy for the product (Yeshin, 2006). As can be seen from an old advert of Ariel (YouTube, 2008) which delivered an idea of Lavidge and Steiner model, this advert gives a good example of Hierarchy of effect model. By emphasizing on the problem of stain clothes the company creates awareness and gives us the problem of removing these stains which is not possible to be done by other ordinary liquids. By performing a simple experiment of comparing Ariel liquid by other liquids the company has induced a liking effect among the audience. The better results of the product would generate a preference among people whereas convincing them that if this product is selected and used it would give out better results than other product which are already available in the market. By using such a method the company leaves the audience with an inclined desire to purchase the product and try it at least for once which resulted in a number of sales for the product. In early 1960s, Russell Colley developed a model with the name of DAGMAR (Colleys hierarchy of effects) model. This model aimed to quantify the process of communication (Yeshin, 2006). The stages of this model are Unawareness, Awareness, Comprehension, Conviction and Action. This model emphasized a lot on creating higher number of sales by the help of awareness. The customer must be aware of the product and the company. He must have the comprehension or knowledge that what the product is about and how the product can help him (Joyce, 1998 in Jones, 1998). Thirdly, convincing the customer by telling him benefits of the product. Lastly, for the action you have to depend on the customer. However, your previous actions will have a major role to play (George, 2006). This model is mainly use to define advertising goals and measure the effectiveness of the campaign. Effective advertising can take the audience down to the way of awareness, comprehension and conviction to take the final actio n (East, 2003). Indian premier league (IPL) is becoming very famous these days among all the ages who love to watch cricket. These days the third season of IPL cricket is going on. IPL has recently signed a contract with ITV for live broadcasting of every match especially for UK fans. To get aware the people the ITV is advertising on TV and Internet. Recently, on 11 March 2010 ITV king cricket website showed an advert about the watching the matches of IPL on terrestrial TV without paying any money. The targeted audience is students who can watch matches in the afternoon by sitting at their homes. As ITV is a famous channel for UK audience so there is not much need for the comprehension about the channel. The conviction has done by telling the major benefit of watching the match without paying (King Cricket, 2010). The Elaboration Likelihood Model was developed in 1980 by Richard E Petty and John T Cacioppo. This model addresses the interest of the individuals and changing habits of individuals behavior. The company tries to develop the positive behavior of the individual customers towards their offerings. There are two routes in this model of persuasion. The first route is the central processing route which provides the information with high level of motivation and the customer can asses to the core features of the persuasive message. This stage helps very much in making the effective decision. The other route is peripheral route which is about giving different cues to the customer and can involve personal selling as well. The outcome of attitudes forming with this method is less effective as compare to the first one (Eckert and Goldsby, 1997). Infomercials are the best example of giving information to the customer through central processing route. As can be seen from wearable towel infomercial (YouTube, 2009), the information about the product has been given to the audience to know about the product for example, how easily you can wear it as compare to the other towels which are already available in the market. Secondly, the advert provides the advantages of wearing the towel and different ways of wearing it. The individuals do not have much time in watching the whole infomercial so its better for the company to use peripheral route for the advertising. The weak theory is based on the reinforcement or repurchases habit of customer. The ATR model was proposed in 1974 by Ehrenberg which includes Awareness, Trail and Reinforcement (Hoek et al, 2000). Ehrenberg rejected the persuasion models and argues that the step of taking action in persuasion model is not supported by the empirical evidence (Yeshin, 2006). This model actually tells about the reinforcement in the customer current behavior patterns. The empirical generalization describes as the relationship between the consumer perception and beliefs about the brands and their behavior with respect to those brands (Hoek et al, 2000). In 1997 the model was refined by Barnard and Ehrenberg and they put another step of nudge after the reinforcement (Hoek et al, 2000). The first step of ATRN model is about Awareness of the product. The awareness can be done by different forms of advertising for example promotions, media adverts, word of mouth, direct marketing and so on. For the brand whi ch is already available in the market to buy, the customer already has the knowledge of the product and its specifications. For the new products awareness is very important so that the customer should know about the product. After the awareness the customer straight make a decision of buying the product and get him in the stage of trail (Yeshin, 2006). The ATR model specially focuses on the long term relationship of the customer with the company and the customer can only buy the product if he has believe in the product or if he tried it before. The managers are very willing to use ATR model these days to make the use of behavioral goals and to create a long term relationship (Hoek and Janet, 1999). The adverts are mostly for those people who already have the product. Majority of the people use to see and concentrate on the adverts of those brands which they are using or used it before in their lives. In new markets, the image of product and awareness has to be built but on the other hand in mature markets the adverts are mainly use to retain the customers. The customers do not have any interest in changing their brands and they are willing to stuck themselves to limited brands(East,2003). C:Usersfazal ranaDesktopTradeAdverts_kit kat caramel.jpg Source: GOOGLE Images (2010) Figure 2: KitKat Adverts This advert is especially for those customers who have already tried different flavors of KitKat. The advert is actually for the new flavor of Chunky Caramel KitKat. The packaging is a designed to aware the customer so that he can answer himself what taste is going to de inside? The company spent around 7 million pounds on the advertising campaign (Frewin, 2009). Kitkat is announced as a bestselling chocolate bar of year 2009. The reinforcement to buy the product made the huge profit for the company. The sales have risen to 13% of the last year (Laycoak, 2010). Scholten (1996) has stated that the traditional models of hierarchy of effect paradigm have two major issues to criticize. Firstly, it cannot research about the market situation to deliver their message. Secondly, the campaign is run to a specific group of people which are targeted. The ATR model focuses on the behavior, brand awareness, trial purchase and repurchase if the customer is satisfied and willing to buy it again. On the other hand, traditional models do emphasize on the effectiveness of advertising by getting a regular response up to a particular stage in hierarchy (Scholten, 1996). This essay has explored the difference between strong theory and weak theory with the help of different example which has taken from the UK advertising market. It has been found that the use of strong theory based on persuasion can really help the company to grow its business globally by giving information about their organization and the product. The communication process by persuasion is specially for those companies which are diverting the business line to the different countries and those who are new in different businesses so that they can aware the audience. The communication through ELM model can be very expensive for low budget advertising campaigns but on the other hand it can be very effective for big marketers to give maximum information to the individuals or give some cues by hiring celebrities. Furthermore, the ATR model can be helpful for those companies which are willing to advertise in the same market where they are performing their current businesses. However, the co mpany should have some competitive advantages for new market openings which really help them to get successful in the stage of trail. The brands which are already well known or people are very much aware to them such as, Coca Cola, Pepsi etc usually use ATR model to reinforce the customer to buy the product again and again. REFRENCES Apple Official Wesbite (2010) Ipad images [Online] Available at: http://www.apple.com/uk/ [Accessed: 26 march, 2010] Brewer, D. (2010) What is AIDA in small business marketing [Online] Available at: http://office-software.suite101.com/article.cfm/what_is_aida_in_small_business_marketing [Accessed: 27 march, 2010] East, R. (2003) The effect of advertising and display New York: Kluwer [Online] Available at:http://books.google.co.uk/books?id=iRlpSnMqcICpg=PA52lpg=PA52dq=atr+advertising+model+examplessource=blots=A2ja_RzYJsig=py6c51flzLa2TCLyDzpwA4K52y8hl=enei=ag2vS5zuEpGI0wS2kMn3DQsa=Xoi=book_resultct=resultresnum=4ved=0CBoQ6AEwAw#v=onepageq=f=false [Accessed: 21 march,2010] Eckert, J Goldsby, T. (1997) Using the Elaboration likelihood model to guide customer service based segmentation [Online] Available at: http://www.emeraldinsight.com/Insight/ViewContentServlet?Filename=Published/EmeraldFullTextArticle/Articles/0050270905.html [Accessed: 20 march, 2010] Farbey, A.D. (2002) How to produce successful advertising. 3rd edn. London: Kogan Page ltd. Frewin, A. (2009) Trade launch for KitKat Chunky Caramel by Nestle [Online] Available at: http://www.caterersearch.com/Articles/2009/09/25/330095/Trade-launch-for-Kit-Kat-Chunky-Caramel-by-Nestl.htm [Accessed: 28 march, 2010] George, K. (2006) Models for an advertising agency [Online] Available at: http://www.articlesbase.com/multimedia-articles/aida-and-dagmar-models-for-an-advertising-agency-35178.html [Accessed: 23 march, 2010] Google Images (2010) KitKat adverts UK [Online] Available at: http://images.google.co.uk/imgres?imgurl=http://www.asiantrader.biz/TradeAdverts%255Ckit%2520kat%2520caramel.jpgimgrefurl=http://afoxiesmile.livejournal.com/usg=__SiB8tU7OEcEDAkhKltkiNW088SE=h=1169w=827sz=395hl=enstart=3um=1itbs=1tbnid=-0Ld_72uKkWwVM:tbnh=150tbnw=106prev=/images%3Fq%3Dkit%2Bkat%2Bold%2Badverts%2Buk%26um%3D1%26hl%3Den%26sa%3DX%26tbs%3Disch:1 [Accessed: 28 march, 2010] Health, R. (2006) Emotional Persuasion pp.47-8 [Online] Available at: http://www.adliterate.com/archives/RobertHeathJuly06Admap[1].pdf [Accessed 20th march, 2010] Health, R. (2007) Emotional persuasion in advertising. Research Report. Bath: School of Management [Online] Available at: http://www.bath.ac.uk/management/research/pdf/2007-07.pdf [Accessed: 16 march, 2010] Hoek, J., Dunnett, J., Wright, M., Gendall, P. (2000) Descriptive and evaluative attributes: What relevance to marketers? [Online] Available at: http://www.emeraldinsight.com/Insight/ViewContentServlet?Filename=Published/EmeraldFullTextArticle/Articles/0960090604.html [Accessed: 18 march,2010] Jones, J.P. (1998) How Advertising Works. New York: SAGE [Online] Available at: http://books.google.co.uk/books?hl=enlr=id=VLhLSg6GyACoi=fndpg=PA1dq=J.P.+Jones+advertising+strong+theoryots=guEnVOPivPsig=8Daj0uBmHvaImqGmPksDb_jfIyY#v=onepageq=f=false [Accessed: 17th march, 2010] Jones, J.P Slater, J.S. (2003) Whats in a name?: Advertising and concept of branding. 2nd end. Armonk: M.E. Sharpe. Johnston, R. (2009) The AIDA marketing model [Online] Available at: http://www.articlesbase.com/printing-articles/the-aida-marketing-model-825021.html [Accessed: 25 march, 2010] Joyce, T. (1998) The Advertising Process. In Jones. P (Eds) (1998) How Advertising Works. New York: SAGE [Online] Available at: http://books.google.co.uk/books?hl=enlr=id=VLh-LSg6GyACoi=fndpg=PA1dq=J.P.+Jones+advertising+strong+theoryots=guEnVOPivPsig=8Daj0uBmHvaImqGmPksDb_jfIyY#v=onepageq=f=false [Accessed: 15th march, 2010] Laycock, M. (2010) Fairtrade KitKat goes on sale across Britain [Online] Available at: http://www.yorkpress.co.uk/news/4869073.Fairtrade_KitKat_goes_on_sale_across_Britain/# [Accessed: 27 march, 2010] Lazaris, L. (2010) The AIDA model in web design [Online] Available at: http://www.noupe.com/design/the-aida-marketing-model-in-web-design.html [Accessed: 25 march, 2010] Scholten, M. (1996) Lost and found: the information processing model of advertising effectiveness. pp. 97-104 [Online] Available at: http://www.sciencedirect.com/science?_ob=ArticleURL_udi=B6V7S-3VV44BC-B_user=10_coverDate=10/31/1996_rdoc=1_fmt=high_orig=search_sort=d_docanchor=view=c_searchStrId=1271700460_rerunOrigin=google_acct=C000050221_version=1_urlVersion=0_userid=10md5=e8bacad0d90ce77cfb832a2aa4379b02 [Accessed: 23 march,2010] Wells,W., Moriarty, S., Burnett, J. (2006) Advertising. 7th edn. New Jersey: Prentice Hall. Yeshin, T. (2006). Advertising. 1st edn. London: Thomson learning. You Tube (2008) Ariel washing powder 1980 advert. Available at: http://www.youtube.com/watch?v=SJ2eSKRR6Uo [Accessed: 26 march, 2010] YouTube (2009) Wearable towel infomercial. Available at: http://www.youtube.com/watch?v=WjdyjL0dbG8 [Accessed: 26 march, 2010]

Computer structure and logic Essay

Learning Objectives and Outcomes -This assignment addresses the learning objective â€Å"Explain BIOS, POST, and derived processes.† The expected learning outcome that will result from completing the assignment is you will be able to describe the operation of BIOS and POST. In video 1.01 it talks about BIOS and CMOS and how they are different. The difference between BIOS and CMOS is that BIOS stored in ROM, they’re permanent and cannot be edited. On the other hand CMOS stored in RAM, they’re nonvolatile can erase when power goes off and can be edited. BIOS or Basic Input Output System is software stored on a small memory chip on the motherboard. It instructs the computer on how to perform a number of basic functions such as booting and keyboard control. BIOS are also used to identify and configure the hardware in a computer such as the hard drive, floppy drive, optical drive, CPU, and memory. BIOS contain a number of hardware configuration options that can be changed through the setup utility. Saving these changes and restarting the computer applies the changes to the BIOS and alters the way BIOS instructs the hardware to function. CMOS- or complementary metal-oxide-semiconductor is a term usually used to describe the small amount of memory on a computer motherboard that stores the BIOS settings. It is usually powered by a cell battery which are said to last a life time on a motherboard, but will sometimes need to be replaced. Some signs of dead or dying CMOS battery are incorrect or slow system date and time and loss of BIOS setting. Video 1.02 talks about system resources, and talk about how POST work and the various types of system resources. When power is turned on POST or Power-on-self-test is the diagnostic testing sequence that a computer’s basic input/output system runs to determine if the computer keyboard, RAM, disk drives, and other hardware are working correctly. If the necessary hardware is detected and found to be operating properly, the computer begins to boot, but if the hardware is not detected or is found not to be operation properly; the BIOS issues an error message which may be text on the display screen and a series of coded beeps. There are four system resources. IRQ, I/O Addresses, Memory Address, and DMA- direct memory access. †¢An IRQ is an assigned location where the computer can expect a particular device to interrupt it when the device sends the computer signals about its operation. It communicates from hardware device to CPU. †¢An I/O addresses or Input/output is a number used to identify a peripheral device such as a disk, sound card or serial port and it communicates from CPU to device. †¢A Memory Addresses- is the total amount of memory that can be addressed by the computer. They’re instructions and work is stored there. †¢DMA – which stand for Direct Memory Access, is a method of transferring data from the computer’s RAM to another part of the computer without processing it using the CPU, and it communicate from device to memory. †¢MBR- stand for Master Boot Record is a kind of boot sector stored on a hard disk drive or other storage device. †¢EEPROM- stand for Electronically Erasable Programmable ROM is programmable read only memory that can be erased and re-used .

Shortcuts to Good Proposal Essay Topics Only the Pros Know

Shortcuts to Good Proposal Essay Topics Only the Pros Know If you're fighting with selecting essay topics or writing it, here is the perfect answer. Dependent on the example of creating economies, look into the connection between globalization and democratization The proposal essay topics on globalization permits you to delve into some of the most complicated phenomena which take place in today's world. Brainstorm to discover a narrow, local issue that is an issue for you. The more challenging problems also include a brief description, so that you're able to understand immediately whether that topic would be interesting for you. There's no need in making a determination, which health problem or phenomena is more urgent at this time or what's left in the shadows and should be enlightened at least in your essay. You just have to understand how to concentrate on a particular topic and pinpoint where changes will want to be made to fix the problem you proposed. The very first step you will have to do is identify the problem you would like to propose a solution for. The Argument About Good Proposal Essay Topics To select the best topics, you must choose something that's of interest to you. Of importance always pick a topic which you like. If you select a topic that isn't of interest to you, it is going to show in your paper. Clarify how you are going to address your topic, identify sub-arguments you should prove to create your large argument true. Make a list of everything which you think is interesting and confirm your list with your teacher to make sure that you're staying on topic. There's no established definition of a fantastic subject, and the proper kind of topic will be different based on the subject you're studying, but there a few things which will often constitute a great essay topic. A few essential things ought to be taken into consideration when picking proposal essay topics. As an example, how to make the absolute most out of your Saturday afternoon isn't a fantastic topic (although most of us know it's sleeping in and watching cartoons). Good Proposal Essay Topics Secrets You may also be requested to compose your paper in MLA format. If you've been requested to compose your essay in APA format, you will have to know the principal facets of APA format. Personal essay topics may vary. Proposal essays are sort of assignments that are supplied to the students until they start writing the actual essay on the subject. Because they are a type of argumentative essay, you want to be sure the essay is worthy of an argument. Sometimes, they are related to acute social problems, like racial or sexual discrimination. Good Proposal Essay Topics and Good Proposal Essay Topics - The Perfect Combination Before writing your proposal you have to do the next things. Once you receive an idea, the practice of writing will be much simpler. The next thing to do is to brainstorm ideas. Maybe you currently have a generalized idea of what things to write in your mind, and the following will let you concentrate on some specific thought or perhaps change your choice. Introducing Good Proposal Essay Topics In case you have any questionnaires for your research proposal or some other documents linked to your investigation, include all of them in the app endices. If you still are searching for some more topics, you're welcome to examine science research proposal topics on our blog to produce your academic writing life much simpler. You might be asking yourself how you are able to write the research proposal results whenever you haven't actually conducted the research yet. After that, every research proposal wants an abstract. From improving business performance to developing effective advertising and marketing strategies, it's possible to easily craft a proposal paper that might be practical for your upcoming career. If you are in possession of a very clear idea of the needs of your assignments, you will discover that it is straightforward to do your research. Now you know how to structure a research proposal, it's time to commence the job. If you'll be conducting your own research, like through a survey or a scientific experiment, you need to outline the precise process that you want to use. Not everybody can write the very best essay and should you don't have the time to do the proper quantity of research and compose the paper within the deadline, you might find yourself struggling and stressing out. The end notes should be cited on the webpage before the references section. The emphasis on every area will differ based on the particular subject. Now you have lots of topics covering many fields to select the very best one for you.

Benefits Of Caring And Nursing - 862 Words

When the word caring comes to mind what do you think of? I can imagine there are a million thoughts running through your head. Caring is about helping people beyond what is expected, and willing to help the patient through their difficulties. It is the act of showing kindness, respect and compassion for other people. I believe that caring is the most important aspect in nursing and must be provided well in order for a patient to recover fully. Caring and Nursing There are many meanings to caring, the three main categories of how caring has made a difference lies under altruism, authentic presence, and therapeutic care. Altruism is the selfless concern for others well beings, authentic presence is the ability to speak out and speak up, meaning that you are able to stand up for what you believe is right. Last but not least therapeutic care is helping you relax or feel better, so if someone has just recently had a knee surgery done, a nurse will use body mechanics to restore your joints and make it easier to move again. (Professional caring, 2014, pg2) A nurse demonstrates caring throughout their whole career in many different ways. There are so many reasons as to why caring is important; it helps the patient accomplish tasks they are unable to do on their own, as well as nurses, go above and beyond when caring, making personal relationships with clients and checking up on them every day to make sure they are feeling good ov erall, not just physically.Show MoreRelatedConcept Of Caring For The Nursing Profession1150 Words   |  5 Pages Concept of Caring Lindsay Seele Baker University School of Nursing One night at work my boss was telling me about how he was in a horrible accident that kept him in the hospital for three months. 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