Tuesday, August 4, 2020

Austin, Stephen Fuller

Austin, Stephen Fuller Austin, Stephen Fuller, 1793â€"1836, American leader of colonization in Texas, known as the Father of Texas, b. Wythe co., Va.; son of Moses Austin. He grew up in Missouri, studied at Transylvania Univ. in Kentucky, served (1814â€"20) in the Missouri territorial legislature, and was studying law in New Orleans when his father died. Stephen took up the plans to colonize Texas and on a journey there (1821) selected the area between the Brazos and Colorado rivers. In Jan., 1822, he planted the first legal settlement of Anglo-Americans in Texas. He later went to Mexico City to have his grant cleared and confirmed by the newly independent Mexican government. Austin's settlements, with the towns of San Felipe de Austin and Brazoria, prospered. Other American colonists poured in. As friction developed over the years with the Mexican government, Austin opposed illegal efforts at Texan independence. He was sent in 1833 to Mexico City to present the settlers' grievances, to ask that Texas be separated from Coahuila, and to get the Mexican immigration law modified. He was accused of treason and imprisoned. On his return to Texas in 1835 he opposed the government of Santa Anna and so forwarded the Texas Revolution. He was sent as one of the commissioners (1835â€"36) of the provisional government to obtain aid in the United States, was defeated (1836) by Samuel Houston for the presidency of Texas, and served briefly until his death as secretary of state. See The Austin Papers, 1765â€"1837 (1924â€"28); biographies by S. Glassock (1951), E. G. Barker (1925, repr. 1968), and G. Cantrell (1999). The Columbia Electronic Encyclopedia, 6th ed. Copyright © 2012, Columbia University Press. All rights reserved. See more Encyclopedia articles on: U.S. History: Biographies

Saturday, May 23, 2020

Evolution of International Monetary System - 3692 Words

The Evolution of the International Monetary System In response to the worst financial crisis since the 1930s, policy-makers around the globe are providing unprecedented stimulus to support economic recovery and are pursuing a radical set of reforms to build a more resilient financial system. However, even this heavy agenda may not ensure strong, sustainable, and balanced growth over the medium term. We must also consider whether to reform the basic framework that underpins global commerce: the international monetary system. My purpose this evening is to help focus the current debate. While there were many causes of the crisis, its intensity and scope reflected unprecedented disequilibria. Large and unsustainable current account†¦show more content†¦This is because the only limit on reserve accumulation is its ultimate impact on domestic prices. Depending on the openness of the financial system and the degree of sterilization, this can be delayed for a very long time.2 In contrast, deficit countries must either deflate or run down reserves. Flexible exchange rates prevent many of these problems by providing less costly and more symmetric adjustment. Relative wages and prices can adjust quickly to shocks through nominal exchange rate movements in order to restore external balance. When the exchange rate floats and there is a liquid foreign exchange market, reserve holdings are seldom required.3 Most fundamentally, floating exchange rates overcome the seemingly innate tendency of countries to delay adjustment. A brief review of how the different international monetary regimes failed to manage this trade-off between nominal stability and timely adjustment provides important insights for current challenges. The Evolution of the International Monetary System The Gold Standard Under the classical gold standard, from 1870 to 1914, the international monetary system was largely decentralized and market-based. There was minimal institutional support, apart from the joint commitment of the major economies to maintain the gold price of their currencies. Although the adjustment to external imbalances should, in theory, have been relatively smooth, in practice it was not problem-free.4 Surplus countriesShow MoreRelatedThe Stystem Developed in the The Bretton Woods Conference862 Words   |  3 Pagesrepresentatives of two nations influenced the planning of the world monetary system (Scammell, 1982). The Article of Agreement was a negotiation between Britain and The United States, which was accepted and signed by 44 other nations (Ikenberry, 1933). The conference saw the establishment of the two most significant financial institutions, The International Bank for Reconstruction and Development [World Bank] and The International Monetary Fund (Stwenron, 1944). The conference set the standard of goldRead MoreThe Economic Policy Of General And The Monetary Policy1590 Words   |  7 PagesAssignment – Week 1 It is clear that the economic policy in general and the monetary policy in particular should be concerned with the overall economic well-being. In this paper we propose to discuss this core topic. We will provide an overall picture of the functioning mechanism. In this regard, the discussion will develop around the governmental policies and of FED, and their scope on the free market. The argumentation will refer to the notion of common good and will try to establish if the measuresRead MoreCentral Bank1254 Words   |  6 PagesMoscow International Higher Business School â€Å"MIRBIS† (Institute) Foreign Language Department Abstract Of the Diploma Paper â€Å"The Central Banking† Student: Fomi Language Consultant: Irina A. Zhavoronkova Moscow 2011 Subject Matter of the Study The subject of the paper is the review of basic terms of Central Bank, it’s monetary policyRead MoreImf And Negative Impacts On Argentina1082 Words   |  5 PagesThe IMF and Negative Impacts on Argentina The International Monetary Fund is an organization created in 1945 consisting of 187 member-countries with goals to foster a global cooperative monetary system, promote international trade growth and exchange rate stability, and maintain a multilateral system of payments. The IMF attempts to achieve these goals by surveilling the global economy, providing financial assistance through credits and loans, and by providing technical assistance. The organizationRead MoreCountry Analysis Report Indonesia Indep1513 Words   |  7 PagesBenefits - Understanding gained from the country analysis report on Indonesia can be used to plan business investments or market entry apart from a holistic view of the country. - Political section on Indonesia provides inputs about the political system, key figures in the country, and governance indicators. - Economic section on Indonesia outlines the economic story of the country to provide a balanced assessment on core macro-economic issues. - Social section on Indonesia enables understandingRead MoreThe Importance Of Economic Globalization704 Words   |  3 Pagesproduction, sell in the most favorable market, achieve the optimal monetary development in the world, improve economic efficiency and make the commodities more in line with consumers needs. Second, to promote and strengthen the development and competitiveness of the international division of labor. Economic globalization has promoted the continuous expansion of the world market and the regional unification, deepening the international division of labor and enabling all countries to give full playRead MoreThe Political Forces Of The Country s Future Behaviour1705 Words   |  7 Pagespolitical forces which act in the country, theirs representatives and the main national issues can give an important vision about what the investors could expect. Also, the dominant conception about democracy, military subjects, relationship with the international market and the geo-political strategy of development play an important role. Social aspects and their key-indicators like population growth rate, infant mortality rate, unemployment ratio, life expectancy, composition of the population (age, sexRead MoreUS Power reflected on the global political economy Essay1167 Words   |  5 Pagespolitical economy during the Bretton Woods period, it is important to highlight the key aspects of the Bretton Woods system itself, and how it came to be. After the Second World War, American and British postwar planners began to realize the need for a stable international monetary system for international economic activity and peace (O’Brien Williams, 2013). These planners desired a system that would provide stability in exchange rates, but would also allow adjustments. Considering the fact that theRead MoreBanking On Legitimacy : Ecb And The Eurozone Crisis Essay913 Words   |  4 Pagesb. Banking on Legitimacy: The ECB and the Eurozone Crisis This section contains a summary of the article, Banking on Legitimacy: The ECB and the Eurozone Crisis by Kathleen McNamara, in the Georgetown Journal of International Affairs, published in Summer/Fall 2012, Volume 13, No. 2, pages 143 – 150. The main thesis, methodology of the report, results/findings and the final conclusion and recommendations of the articles will be addressed below. 1. Thesis Over the last few years, the EU has beenRead MoreMicrofinance Is A Complex Important Issue For Both The Average Person, And The Financial Sector1390 Words   |  6 Pagessavings accounts, checking accounts and other basic financial services. Microfinance is commonly done through a variety of Microfinance Institutions also known as MFIs. These institutions commonly offer a variety of services in addition to just monetary contributions. Depending on the country some microfinance institutions offer coaching, financial literacy courses and direct or indirect education about business or other topics. Some topics discussed in the paper include; the history of microfinance

Monday, May 11, 2020

Global Project Management - 3488 Words

Similarities and Differences between Domestic and Global Project Management. Global business practices are becoming increasingly common both for large multi-national organizations as well as small domestic businesses. Many businesses outsource work to other countries or contract people of organizations globally to complete project work or provide offshore services (Eberlein, 2008, p. 27). A better understanding of how to manage global projects is important to the body of knowledge about project management. The purpose of this study is to explore the similarities and differences between domestic and global project management. The research questions used to guide this study are 1. In what ways are domestic and global projects similar and†¦show more content†¦Management of project personnel is also an important responsibility of the project manager. Project human resource management involves identifying, recruiting, and maintaining a project team with the right mix of technical and knowledge experts (Kerzner, 2003). Project communication management involves creating a work environment that facilitates the proper communication channels for the collection and dissemination of information related to planning, implementation, and completion of the project. Project risk management involves identifying risks and incorporating processes and procedures to mitigate against risks to the completion of the project. Finally project procurement management involves identification and implementation of processes that facilitate the planning and procurement of resources and necessary documentation for completion of the project (Burke, 2001, pp. 8-9). During the project life-cycle, project managers are responsible for oversight of such tasks or processes as work breakdown structure, critical path methods (calculation of all the activities from start to finish to determine the duration of the project), resource smoothing, earned value, and configuration control (Burke, 2001). Many organizations are turning to management-by-projects approach because it provides flexibility, decentralized management responsibility, a more holistic or global way of conceptualizing problems and solutions, and problemShow MoreRelatedChallenges Of Global Project Management1629 Words   |  7 Pages Global Project Management is one of the most important topics when dealing globalization of an organization. It is the most significant part when trying to accomplish a goal or build a strategy for a new product or service in a new region. There are many characteristics for Global Project Management. Some of those characteristics will lead to advanced achievements. Global Project management can be defined through a framework that will simplify all negative indicators and will help lead organizationsRead MoreCase Study : Global Supply Chain Management Project2009 Words   |  9 Pages4.0. Project Scope Management 4.1. Collect Requirements Tools and technique: Interview: Formal interviews are conducted with the stakeholders by the project team in order to identify the needed requirements. Focus groups: This technique is held together with the stakeholders and SMEs to acquire their expectations in GSCMP. Below are the outputs from the requirements collected. 1. Requirements Management Plan Project Name : Global Supply Chain Management Project The Purpose of GSCMP requirementsRead MoreManaging A Global Enterprise Wide Project1207 Words   |  5 PagesThere are many items to take into consideration when managing a global enterprise wide project; after spending the last eight weeks working towards what it means to be a project manager of such an assignment we have come up with 10 tasks that must be met for successful project completion. They are as follows in no particular order; Define the team structure, work process, and communication channels- Management must prepare an infrastructure for effective functional teamwork and technology transferRead MoreLenovo Case Study1223 Words   |  5 PagesPROJECT MANAGEMENT IMPROVES LENOVO’S STRATEGY EXECUTION AND CORE COMPETITIVENESS I. Background In recent years, the personal computer (PC) industry has been developing by leaps and bounds. Global sales of PCs totaled 230 million units in 2006, representing a 9 percent increase over the previous year. Lenovo has a product line that includes everything from servers and storage devices to printers, printer supplies, projectors, digital products, computing accessories, computing services and mobileRead MoreSuccess Directing Technology Driven Business Transformation1297 Words   |  6 Pagestransformation in Fortune 500 and large public sector organizations delivering bottom line measurable benefit. Proven expertise in strategic business and IT planning, IT consolidation, project management, global delivery model, building Governance Structures/PMO and high-performance teams and driving change management. A trusted advisor to C-suite executives and key stakeholders known for making things happen by moving from vision and strategy to implementation and follow-through. A â€Å"go-t o guy† forRead MoreThe Initiation Of A Project1706 Words   |  7 PagesThe initiation of a project entails several elements that must be organized to ensure the overall success of the project. Planning, design, structure, and risk analysis are some of the areas that are essential in initiating a project. The group must thoroughly plan and organize the components of the project to corroborate that the proper elements and hierarchy are in place to validate that the project is executed smoothly and risks are minimized. Through comprehensive planning, an organization canRead MoreEssay about Project Planning and Control Methods1441 Words   |  6 PagesProject Planning and Control Methods Project planning and control methods came to be in the 1980s with the introduction of microcomputer software. In the 1990s project management was accepted into the mainstream business as a means for developing new products and services. In the 20th century project management appears to be the solution to many of the challenges confronting global business enterprises (Gray, C. Larson, E., 2003). Trends such as the globalization of business operationsRead MoreEssay on Analysis and Synthesis of Prior Research1253 Words   |  6 PagesSynthesis of Prior Research The companies that efficiently solve their projects issues and portfolio concerns will differentiate themselves from their competition. The projects that companies work to complete with the many different project methodologies demonstrate where the business is now, and the portfolio of projects of the organization demonstrate where the organization is headed. To effectively manage the tremendous number of projects that leaders face today in their organizations, they look to methodsRead MoreTransparency Reports And Reduction Of Carbon Footprint1432 Words   |  6 Pagesand United Kingdom regulated by the Depeartment for Environment Food Rural Affairs (2013). This has catalyses many corporation, such as Facebook and Google, to produce an environmental report that includes waste management, greenhouse and carbon emmission and many other indicators. Global Reporting Initiative has produced a reporting framework that is widely used today. As noted by Norman McDonald (2003) â€Å"if you can’t measure it, you can’t manage it†, this method serves as a measureable indicatorRead MoreApplication For The Position Of Program Delivery Manager Telecommunications1583 Words   |  7 PagesAs a seasoned and outcome driven project and program management professional with a proven track record of achievements aligned to this job requirement, I am excited to submit my application for the position of Program Delivery Manager Telecommunications as advertised recently on the SEEK. With significant industry experience in management and leadership roles, every time I exceeded expectations of my management and stakeholder by leveraging the ability of analytical, strategic and tactical thinking

Wednesday, May 6, 2020

Crime and Best Glorification Free Essays

The best glorification of crime and criminals seems to be portrayed in the news, TV, and movies. Often you will see how a bank robber will get away with the cash and never get caught. In movies criminals seem to get away with their crimes if in some way the crime is justified. We will write a custom essay sample on Crime and Best Glorification or any similar topic only for you Order Now In today’s world it sometimes appears to be easier if you’re the bad guy. This mind set is due to the portrayal of the criminal in movies and on the news. A prime example of glorifying a criminal would be CSI. CIS is a television show that is based on crime scenes and criminal minds. CSI goes into a criminals mind and show how and why I crime happens. This makes the criminal mind seem fascinating and sometimes portrays the criminal as a genius. I feel almost making the crime and criminal as famous and as powerful as the show it’s self. Another example would be Law Abiding Citizen. The main character goes on a killing spire on the justice center of Philadelphia. Even though he has killed so many people you still feel sympathetic towards him because his family was brutally raped and murdered and the justice center did nothing. Due to the circumstances he decided to take actions in to his own hands. This movie, in many ways, makes the crimes and the criminal more glorious as if he had done the right thing. The news is another example of glorifying crime and criminals. The news often talks about how cops can not control gangs, how the gangs are growing and becoming more powerful. This makes the gangs more glorious and, in ways, only adds power to the gang. For young children growing up in gang-ran areas this may push them to join because of the media’s portrayal of the power associated with gangs. The best glorification of crime and criminals seems to be portrayed in the news, TV, and movies. The media truly seems to make it look easier to be the bad guy. In today’s news and movies the criminals seems to be powerful or justified. How to cite Crime and Best Glorification, Papers

Thursday, April 30, 2020

Influence of Customers Culture on the Expectations of a Hotel/Resort Experience

Asian customers are known to always expect quality services regardless of the cost of the service. In addition, they are known to prefer services whereby the quality of interpersonal relationship and the interaction between them and those that are serving them is high.Advertising We will write a custom essay sample on Influence of Customer’s Culture on the Expectations of a Hotel/Resort Experience specifically for you for only $16.05 $11/page Learn More This may be attributed to the fact that in Asia, consumer orientation especially in service industries like hospitality is high. The Four Seasons restaurant caters to the unique needs of their Asian customers by providing highly personal services. They also have Asian cuisine for the purpose of satisfying the palates of these consumers. In contrast, western customers are not bothered if the services that are offered to them are impersonal; they are more satisfied when these services are delivered i n time, and with efficiency. Culturally, Americans have been socialized to be self reliant; they are self centered people that value individuality. Service delivery at the Four Seasons is able to accommodate the expectations of these customers and others. The needs of these customers and others are attended to on time. European customers, especially those from East Europe do not expect quality customer care services in any situation but they are normally very appreciative of services when available. This is because ordinarily, they have to be aggressive in order not to be overlooked in the course of trying to procure a service; and visitors to this region also notice the lack of warmth in customer care. This is a manifestation of the local culture. However, at Four Seasons; the quality of services offered is not compromised for guests of this origin. They are accorded the same quality treatment as the guests of any other origin. Latin American customers of hospitality products on th e other hand expect to get value for their money especially while in high end restaurants such as The Four Seasons. They also value warmth and friendliness from the staff of the hospitality institutions within which they are paying for services. The four services hotel ensures that their needs are met by providing services that are of even a higher quality than what customers expect. As far as customers of Arabian and Middle East descent are concerned, their expectations of a hospitality institutions are based on their religion; Islam. These customers prefer institutions whereby their religious views and beliefs will not be interfered with. Their religion governs how their women dress and how they interact with members of the opposite sex. At the Four Seasons, the management and staff are sensitive to make these customers comfortable.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This is done by ensuring that the visitors that come to the institutions moderate their behavior while in areas used by most of the guests such as the dining rooms. There are areas whereby the guests that are not as conservative are able to enjoy themselves without causing distress to the conservative guests, for example, at the hotel’s club. Most Black customers expect very high value for the money that they pay to an institution. They are known to spend their money sparingly even as far as tips are concerned. The Four Seasons manages to satisfy these customers’ expectations by offering more than expected for the money offered. This goes to satisfy the needs of black customers and encourages them to continue using the services of the hotel. This essay on Influence of Customer’s Culture on the Expectations of a Hotel/Resort Experience was written and submitted by user Ezra Jacobson to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Saturday, March 21, 2020

Why You Should Give Free Content To Your Readers

Why You Should Give Free Content To Your Readers Give it away give it away give it away give it away now. Give It Away, Red Hot Chili Peppers Thats four suggestions, in a row, to give something away. Surely the Chili Peppers are onto something you can apply to your blog. If you do a search on with the word free, you get a fair number of results. What are our blog giveaways and other free stuff  here at ? WordPress plugins Headline creation tools Email newsletters and courses calendar training An endless number of infographics, e-books, and worksheets Craziness. But not really. Why You Should Give Free Content To Your Readers #blogging via @JulieNeidlingerThe Power Of  Blog Giveaways Free content builds goodwill, and people love to share free stuff with their friends and followers on social media. Free content is portable. E-books and other downloads are portable. Youre not demanding that people stay on your site to read and access them. Regularly creating free content keeps you familiar with the act of being a creator. Jay Baer wrote about giving content away, and one reason he believes it is necessary is startling: Your audience expects it  now. By not having blog giveaways  on your site, you stand out in a negative light. Freebies have become so prevalent that even if it could be proven to be a negative tactic (which it really isnt), youd still have repercussions if you didnt offer something. #Blog giveaways are  so prevalent, its negative  if you dont give something away for free.4 Ways Blog Giveaways Will Help You Grow Your Audience Start by figuring out what your reluctant readers might need to convince themselves to open their wallet and buy. Chris Garrett, over at Copyblogger, discussed what blog giveaways  will do for you: 1. Build your network. Free content, such as an e-book that knocks peoples socks off, is how you build your network. This happens in two ways. First, your blog giveaway is so amazing it starts getting shared. Second, you mention others in your e-book and pretty soon they are sharing it. 2. Prove youre an expert. You can say youre an expert until youre blue in the face, but sooner or later readers are going to expect you to back it up. Your blog posts do most of that work for you, but if you can offer free resources that supplement and expand on those posts (e-books, worksheets, etc.), then youre giving readers the proof they need before trusting you enough to buy what youre selling. 3. Compare yourself to your competition. Ever noticed how blog copy within an industry starts to sound the same? Its easy enough to be inspired (i.e. copy) others in an industry, but if you create unique resources, you set yourself apart from the competition. 4 ways #blog giveaways help grow an  audience: networking, expertise, comparison, doorway.4. Create doorway content. Giving away something of value is how you get your readers hooked. Just as pro guest bloggers advocate doing your best writing for your guest posts instead of saving it for your blog, you need to do the same for your blog giveaways. It has to be addictive. However, if your best content is free, be sure that any content you sell isbetter. In other words, free content cant be junk, but if youre going to create content and put a price on it, it has to be even better. These reasons are particularly important for new bloggers, or bloggers who are still working at getting a serious readership. You have to show that you have the chops. Once you build a name for yourself, you dont have to give as much away. People already know what you offer is going to be good. 4 Types Of Blog Giveaways That Really Work What might you give away?  Knowing what to give away isnt a trick, but the answer is going to vary for each blogger. 1. Something fun that arrives regularly. Theres a reason subscription services have become popular- people are signing up for boxes to be delivered each month with things like makeup, food, or toys for their dog. We like a little surprise to look forward to. You can do the same with your freebies. Designers, consider giving away a monthly printable design pack. I regularly look forward to several designers who send out links to fun print-cut-assemble projects each month. 2. Something that promotes continued education. Marketers, provide training resources that are actually unique and not a rehash of everything out there already. Writers, give your readers writing help- from writing prompts to handy guides for fleshing out a plot. Give away something fun, educational, reputation-building, and ongoing. #blogging3. Something that gives you a reputation. While on a quest to find or create the perfect weekly planner, I stumbled upon the chronodex. Developed by Patrick Ng, the chronodex was his answer to planning. Its become hugely popular among planner fanatics, and a search on the chronodex will reveal people sharing their versions and how they use it. All of this from something Ng gave away for free. That chronodex created a positive reputation for Ng for those obsessed with planning and organization. If he were to begin selling additional expansions to his chronodex, Ive no doubt people would pony up the money. (Ng does not charge. He gives everything away.) 4. Something you can continue to build on. That chronodex? That is a free item that people look forward to every year because it naturally needs to be re-issued annually. If you can create blog giveaways  that you can build on, you create a loyal audience. You can also create items that can be purchased that add onto the original giveaway. Ng continues to provide updates, and he also highlights how other readers have been putting his chronodex system to work in their lives. He is turning something he gave away for free into a movement. How Much Is Too Much? Some are going to argue this point, butits possible that you can give away too much. The reason there is disagreement on giving things away is because some bloggers are approaching it purely from the viewpoint of marketing, while other bloggers are actually trying to make their living off of content. For example, a blogger who is building a reputation for being a marketing expert might think giving everything away is a great idea. They are focused on establishing a reputation, and the more valuable content they have out there, the better. A blogger who is building a business creating knitting patterns and instructions cant exactly do that. They need to sell the patterns. So how many blog giveaways  is too many? When might you pull back on giving away content? 1. You are trying to make a passive income. If, for example, you are hoping to make a passive income in which you will sell documents, content, downloads, etc., you need to be careful that what you give away doesnt have a negative impact on your sales. In this scenario, you ought to be giving away good content that shows you have the skills and potential for even better content, but you should not be giving away your best content. Thats for sales. 2. Youre using exclusivity as a driver for sales. Lets not forget about the power of exclusivity.  Exclusivity makes people want something, and it works in two ways: Not everyone gets in.  We like to know that we are part of a small group that made it in. We like knowing there are people who are not receiving this special knowledge because it makes our chances of success better. Think of a football game. When you are sitting in a crowd, standing up gives you a better, exclusive view. If everyone stands up, though, your view is no longer special. We like being part of what is special and exclusive both for how it makes us feel (important) and because we get a better view (imminent success). This requires a product that is so good, so clever, so desirable, such a status symbol, that people are frantic to get in on it. Everyone gets in, but only through specific channels.  While no one is turned away, they have to meet certain standards or requirements in order to participate. This helps weed out those who arent as dedicated, willing to pay, willing to work, and so on. It makes the group who has succeeded at getting in know that everyone else is as serious as they are. This requires a product that is excellent, people have to be able to find it easily enough, and you have to have a method for keeping control of how it spreads (think DRM). We like #blog giveaways to feel  something  special,  exclusive, and important.If your sales model is exclusive training for members, you simply cant give everything away, even for an email address. 3. You built a strong reputation and want to bank on that. There is room for a shift in how much you give away over time if your goal was to build a reputation before reigning in your freebies. After a while, it might be time to ask a bit more for your free content. After a while, you might take that popular freebie and put a price tag on it. For example, Copybloggers famous blog post on how to write magnetic headlines now redirects not to the easy-access blog post, but to a section of their site in which they encourage you to sign up for their other exclusive content. That content is still free, but by using the same URL and pointing it to a landing page which funneled readers directly into a sales funnel, they made that popular content work a little harder for them.  It isnt as easily accessible. They now want an email address, and they expose you to the sales pitch of a landing page. Give away enough to prove your other content is worth the purchase. Give away enough to give your customer a chance for small success using your program or content so they trust you enough to make a purchase. Dont give away the cow. Give away about 98% of the cow. That remaining 2% is what will get someone to buy. When it comes to content, people will pay for certain things: Exclusivity. People will pay for the opportunity to be part of something others arent. Sounds cruel, but its true. Detailed guidance. People will pay for detailed how-to instruction that helps them get their job done. Nothing vague, please. Be specific, and give people the know-how to achieve a concrete result. Custom content. People will pay for content created specifically for them. Instead of a generic report on how to get more traffic, theyll pay for a custom report that takes their specific situation into account. Great experiences. People will pay for the opportunity to experience something worthwhile.

Thursday, March 5, 2020

The Composition and Properties of Glass

The Composition and Properties of Glass When you hear the term glass you may think of window glass or a drinking glass. However, there are many other types of glass. Glass is the name given to any amorphous (non-crystalline) solid that displays a glass transition near its melting point. This is related to the glass transition temperature, which is the temperature where an amorphous solid becomes soft near its melting point or a liquid becomes brittle near its freezing point. Glass is a type of matter. Sometimes the term glass is restricted to inorganic compounds, but more often now a glass may be an organic polymer or plastic or even an aqueous solution. Silicon Dioxide and Glass The glass you encounter most often is silicate glass, which consists mainly of silica or silicon dioxide, SiO2. This is the type of glass you find in windows and drinking glasses. The crystalline form of this mineral is quartz. When the solid material is non-crystalline, it is a glass. You can make glass by melting silica-based sand. Natural forms of silicate glass also exist. Impurities or additional elements and compounds added to the silicate change the color and other properties of the glass. Glass Examples Several types of glass occur in nature: Obsidian (volcanic silicate glass)Fulgurites (sand that has been vitrified by a lightning strike)Moldavite (green natural glass likely resulting from meteorite impacts) Man-made glass includes: Borosilicate glass (e.g., Pyrex, Kimax)IsinglassSoda-lime glassTrinitite (radioactive glass formed by heating of the desert floor by the Trinity nuclear test)Fused quartzFluoro-aluminateTellurium dioxidePolystyreneRubber for tiresPolyvinyl acetate (PVA)PolypropylenePolycarbonateSome aqueous solutionsAmorphous metals and alloys